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STAT guide: Strategies for local SERP tracking
STAT guide: Strategies for local SERP tracking
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Whitepaper: Reverse-engineering your competitors’ SEO strategies
Whitepaper: Reverse-engineering your competitors’ SEO strategies
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STATcast 2: Advanced competitive intelligence
STATcast 2: Advanced competitive intelligence
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STATcast 1: How to use dynamic tags to build powerful SERP dashboards
STATcast 1: How to use dynamic tags to build powerful SERP dashboards
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Surprising competition for Black Friday, Cyber Monday retailers On the USA's busiest shopping days, we dipped into our massive archive of retail SERP data and found some unexpected contenders.
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How to recreate your Google (not provided) referral data Missing your keyword referral data? Guest expert Matt Stannard of 4Ps Marketing shows you how to claw some of it back with STAT.
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Whitepaper: Taking on big competitors with local SEO
Whitepaper: Taking on big competitors with local SEO
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Be a first-responder with custom SEO alerts In SEO, the only real truth is that things change quickly. Instant, customizable alerts mean you’ll always be the first to act.
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What Yahoo’s move toward secure search means for SEO Search engines are clawing back keyword referral data. But the SEO industry is far from powerless to respond.
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The Penguin has landed! Ladies and gentlemen, the latest Google Penguin update has arrived. Here’s an early report on how it’s affecting rankings.
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Altering SEO strategies to adapt to always-changing algorithms Guest contributor Matt Beswick shows how topical and evergreen content can both play a role in future-proofing your SEO strategy—but only if they're done right.
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Optimizing for conversion: a look at searcher intent Guest contributor Nick Eubanks shows you how to increase conversions by optimizing for keywords that show strong commercial intent.
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Our Authors

The STAT Team121 posts

We do big SERP data for digital agencies and enterprise SEO. And gosh darn it, we like it!

Tom Capper6 posts

Tom heads up the Search Science team at Moz, working on STAT and Moz’s next generation of tools, insights, and products.

Dr Pete Meyers2 posts

Pete is the resident Marketing Scientist at STAT and Moz. His always-obsession is hunting the algorithm to find out what makes Google tick.