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Keyword research & segmentation

by Rob Bucci 17 Apr 2014

A revealing study of local search at BrightonSEO

A revealing study of local search at BrightonSEO

by Rob Bucci 11 Dec 2013

Crib sheet: Large-scale SERP analytics Explore five advanced metrics that you can only build by tracking ranks and other SERP data at a large scale.

by The STAT Team 26 Nov 2013

New feature: Powerful segmentation for large-scale SEO What if you could see your search data from every imaginable angle?

by Nick Eubanks 31 Aug 2012

Optimizing for conversion: a look at searcher intent Guest contributor Nick Eubanks shows you how to increase conversions by optimizing for keywords that show strong commercial intent.

by Nick Eubanks 27 Aug 2012

Using keyword analysis to maximize returns in vertical markets Guest contributor Nick Eubanks shows you how to get started using keyword analysis to find new opportunities in untapped niche markets.

by Bryant Jacquez 21 Aug 2012

How to use social media for keyword research Guest contributor Bryant Jaquez shows you how to use social media to find, understand, and take advantage of new keywords.

by Nick Eubanks 16 Aug 2012

Using Google Analytics to inform your SEO strategy Guest contributor Nick Eubanks explains how to leverage your available website performance data to inform your overall SEO strategy.

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Our Authors

The STAT Team121 posts

We do big SERP data for digital agencies and enterprise SEO. And gosh darn it, we like it!

Tom Capper6 posts

Tom heads up the Search Science team at Moz, working on STAT and Moz’s next generation of tools, insights, and products.

Dr Pete Meyers2 posts

Pete is the resident Marketing Scientist at STAT and Moz. His always-obsession is hunting the algorithm to find out what makes Google tick.