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SERP analytics

by The STAT Team 16 Jun 2016
How to track a searcher through the SEO funnel
How to track a searcher through the SEO funnel
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by The STAT Team 10 Feb 2016
Making sense of local search #1: the armchair researcher
Making sense of local search #1: the armchair researcher
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by Rob Bucci 20 May 2015
Whitepaper: Reverse-engineering your competitors’ SEO strategies
Whitepaper: Reverse-engineering your competitors’ SEO strategies
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by The STAT Team 4 May 2015
STATcast 2: Advanced competitive intelligence
STATcast 2: Advanced competitive intelligence
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by The STAT Team 30 Mar 2015
Get an eyeful with Google HTML SERPs Now you can quickly see actual HTML Google SERPs within the STAT app. Go back up to ten days in mere seconds.
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by Jenn Wallis 18 Mar 2015
STATcast 1: How to use dynamic tags to build powerful SERP dashboards
STATcast 1: How to use dynamic tags to build powerful SERP dashboards
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by Rob Bucci 25 Feb 2015
Dynamic tags make your segmentation smarter, faster Keyword segmentation is one of the most important aspects of large-scale SERP analysis. But how do you keep up when your segments keep growing and evolving?
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by Jenn Wallis 21 Jan 2015
Supercharge your SEO with full HTML Google SERPs Big data just got bigger. We've opened the floodgates with our new specialty API for top-100 HTML Google SERPs.
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by Jenn Wallis 4 Dec 2014
Surprising competition for Black Friday, Cyber Monday retailers On the USA's busiest shopping days, we dipped into our massive archive of retail SERP data and found some unexpected contenders.
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by Rob Bucci 11 Dec 2013
Crib sheet: Large-scale SERP analytics Explore five advanced metrics that you can only build by tracking ranks and other SERP data at a large scale.
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Our Authors

The STAT Team121 posts

We do big SERP data for digital agencies and enterprise SEO. And gosh darn it, we like it!

Tom Capper6 posts

Tom heads up the Search Science team at Moz, working on STAT and Moz’s next generation of tools, insights, and products.

Dr Pete Meyers2 posts

Pete is the resident Marketing Scientist at STAT and Moz. His always-obsession is hunting the algorithm to find out what makes Google tick.