Rob Bucci19 POSTS

Rob is the founder of STAT. Also, in no particular order: an SEO-obsessed Ruby programmer, data wrangler, snowboarder, gym buff, game nerd, and general adventurist.

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What’s STAT? It’s large-scale rank tracking and SERP analytics, for folks who know SEO.
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Explore five advanced metrics that you can only build by tracking ranks and other SERP data at a large scale.


In the last few months, I’ve spoken at both BrightonSEO and SEMpdx about large-scale, competitive SERP analytics.

The response was so positive that we wanted to reach out to everyone who didn’t attend with an adaptation of the crib sheets that went along with the talks.

If you were at either event, there won’t be any surprises here. But if you weren’t, you’ll get a look at five advanced SEO metrics that you can only build by tracking ranks and other SERP data at a large scale.

  1. Keyword and segment difficulty
  2. Above-the-fold real estate
  3. Top competitors by segment
  4. Unsaturated segments
  5. Distribution of rankings by segment
Crib sheet(PDF)

Here’s hoping you’ll find some useful tidbits about where rank tracking is headed. Drop us a line if you have any questions.

All the best,
Rob Bucci
Founder and CEO, STAT Search Analytics